· In Focus | Louis Vuitton Unveils New Multipass Campaign: A Paris Wanderer's Diary ·

This week, Louis Vuitton unveils a new campaign for its Multipass bag, brought to life by house friend Lu Yuxiao, model Ange Poussaay and fashion blogger Yigenanaya as they set off on a wander through Paris. The lens captures their easy stride through the city's streets and alleys, folding Paris's diverse, vivid character into everyday life — each woman interpreting the modern style and spirit of travel carried by the Multipass in her own way.

House friend Lu Yuxiao strolls through Paris, taking in the view along the Seine and preserving what she sees with her camera, capturing a one-of-a-kind record of her first visit. The lens documents the curiosity and delight of her first encounter with the city, bearing witness to the countless discoveries of the journey. The Multipass Mini travels light at her side, its classic Monogram canvas shaping a soft, slouchy body as she happens upon unexpected moments of beauty.

Ange Poussaay lingers among book pages and blossoms, soaking in the singular charm of art entwined with daily life. The lens catches her refined, distinctive eye, conveying the art that is within arm's reach throughout Paris. The Multipass she carries comes in a warm sand tone that brings out its relaxed texture, its softly draped silhouette finished with signature Monogram canvas trim, gathering the moments along the way with every step.

Yigenanaya slips into the rhythms of Paris at an easy, unhurried pace — from a pause on the terrace to a wander through the garden, ordinary moments that form another side of the city in her eyes. The lens captures her small exchanges with Paris, revealing the natural flow of the city's rhythm. The Multipass Mini becomes the finishing touch, its polished leather shaping a refined silhouette and a delicate chain adding detail, lending a modern note to the overall look.

The Multipass bag made its debut at the Louis Vuitton Cruise 2026 women's show, inspired by the classic Express bag. Crafted in signature Monogram canvas or finely grained calfskin in a hobo silhouette, its naturally draped opening lends a laid-back, easy feel, while a detachable strap and metal chain offer flexible, versatile carrying options — a deft balance between a light appearance and everyday function.

Three journeys, each with its own distinct style, together reveal the many facets of the Multipass bag. Its clean, streamlined design, flexible practicality and effortless attitude make the Multipass a companion for the urban wanderer moving through different settings, exploring every journey at will.